Paid Search

Opportunity Analysis

How well are your paid and organic search campaigns performing?

Most people really don’t know because they’ve never been able to accurately measure the potential.

Now you can find out exactly how many clicks and how much revenue you’re missing with your existing campaign structure, keyword set, and bidding strategy.

Using a proprietary algorithm based on proven statistical and linguistic formulas, we examine the history and performance of your campaigns and are then able to accurately forecast the gap between your current results and your maximum market potential.

In other words, you’ll see how much money your current effort is leaving on the table.

What You’ll Receive:

• The head/tail performance breakdown of all the search phrases visitors use to find your site.
• The maximum potential visit volume your site can achieve given current market conditions.
• The “Opportunity Gap” that lies between your maximum potential and your current performance.
• The revenue producing performance of your keyword portfolio across your head and tail terms.
• The maximum revenue-generating potential of your keyword portfolio given current market conditions.
• The projected “Order Gap” and “Revenue Gap” between your maximum potential and your current performance.

What We Need To Run Your Report

To get started we need a simple data file (in either Excel .xls or .csv format) exported from your web analytics package which includes Keyword, Visits, Orders, & Revenue for the last 60 to 180 days.

Simply complete the form below and we’ll contact you with additional details and arrange to deliver your analysis in about 10 business days.

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